VTION Digital, a consumer intelligence company, has recently bolstered its team with some highly skilled personnel in the Marketing and Sales verticals. Siddhesh Dhumal, Garima Gupta, and Aniket Bhosale have been inducted as General Manager of Marketing, National Sales Lead for Segments Activation, and National Sales Lead for Data & Insights respectively. Each of these professionals boasts extensive experience in their respective domains.
Siddhesh Dhumal has a dozen years of advertising industry experience to his credit, and has been pivotal in the success of Madison Digital as the former Deputy General Manager. His expertise in the FMCG, Pharma & BFSI helps him to lead the Marketing and SaaS departments of VTION Digital. Garima Gupta, who has an impressive 14+ year background across sales, was previously responsible for Revenue (West) at Bobble. In her role as National Sales Lead in Segments Activation, Garima helps VTION Digital capture fresh opportunities. Aniket Bhosale, with 13 years of expertise particularly in the media and entertainment domain, leads the Data vertical at VTION Digital. His experience at Zapr Media Labs as a National Sales Lead further bolsters the team.
Shailesh Varudkar, Chief Business Officer at VTION Digital, expresses great enthusiasm about the new additions to the team and their promise to deliver valuable solutions to clients across India. VTION Digital, as of now, possesses a wide range of channels covering diverse perspectives and a growing product line, which gives it an enviable edge over its competitors.
Talking about VTION Digital, it is an established player in the Research & Insights and Programmatic Advertising realms. It has a panel of 53,000 panelists across 17 states in Urban India. Data such as app usage, OTT content, ads on social media & online video, and eCommerce in-app journeys are collected through a patent technology and are mapped to various product categories. This translates to roughly 25 million lines of data every day, which are utilized by a variety of businesses such as FMCG and ecommerce companies, advertising and media agencies, app developers and platforms, publishers as well as market research agencies.
Finally, the company is now working on expanding its Indian outlook overseas in APAC countries. With its latest team additions, VTION Digital now stands poised to make great waves in the research and programmatic advertising fields.
