Totême Flagship Store in London Showcases Scandinavian Design with Milles Sculpture and Newson Sofa, UK

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Stockholm studio Halleroed, in collaboration with Totême founders Elin Kling and Karl Lindman, has designed the flagship store for fashion brand Totême in London’s prestigious Mayfair area. The store draws inspiration from both Scandinavian and Italian design, featuring elements from the Swedish Grace movement and the architectural work of Carlo Scarpa. The interior design emphasizes the space’s natural light and minimalist feel. The color palette consists of various off-white tones and textures, while the flooring is made of honed limestone with an Opus pattern. The store also showcases artwork, including a sculpture by Carl Milles and a steel sofa by Marc Newson. Vintage Swedish Grace furniture is incorporated, further showcasing the brand’s heritage. Halleroed has previously designed other store interiors, including a Paris boutique and an Acne Studios store in Chengdu. The Totême flagship store aims to maintain a sense of luxury while embracing its Swedish roots.

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Shreya Gupta
Shreya Gupta
Shreya Gupta is an insightful author at The Reportify who dives into the realm of business. With a keen understanding of industry trends, market developments, and entrepreneurship, Shreya brings you the latest news and analysis in the Business She can be reached at shreya@thereportify.com for any inquiries or further information.

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