Tony Hawk, the legendary professional skateboarder and entrepreneur, has teamed up with Shred-it, a leading information security service provider, for a global partnership focused on information security. The collaboration, which will run for two years, includes various events and digital activations aimed at raising awareness about the importance of protecting personal information.
Shred-it, a Stericycle solution, specializes in maintaining the security and integrity of private and confidential data through document shredding, hard drive destruction, and workplace privacy policies. With data protection requirements constantly evolving, Shred-it works with businesses worldwide to ensure the safe disposal of sensitive information.
Cory White, the executive vice president and chief commercial officer at Stericycle, expressed excitement about the partnership, highlighting the alignment between Shred-it and Tony Hawk’s brand. Both parties are known for their commitment and passion in their respective fields, making it a natural fit for collaboration. White emphasized that the partnership is an excellent way to engage with residential and business customers, emphasizing the importance of protecting personal information.
Tony Hawk’s reputation as one of the greatest skateboarders in the world and his entrepreneurial endeavors make him an ideal ambassador for raising awareness about information security. Hawk, who became a professional skateboarder at the age of 14 and later dominated the competitive scene as a world champion for 12 consecutive years, continues to be a significant figure in the action sports industry.
Hawk expressed his enthusiasm for the partnership with Shred-it, highlighting the stark difference between shredding skate ramps and shredding personal information. He acknowledged his amateur status when it comes to safely disposing of personal data and emphasized the importance of physical data destruction in preventing identity theft.
Shred-it, in addition to its commitment to data security, also prioritizes environmental sustainability. In 2022 alone, Shred-it securely shredded and recycled an impressive 454,000 tonnes of paper, contributing to both the protection of confidential information and the well-being of the environment.
The collaboration between Shred-it and Tony Hawk is a powerful initiative to educate individuals and businesses about the importance of information security. As data breaches and identity theft continue to pose significant risks, partnerships like this play a crucial role in raising awareness and promoting best practices in data protection. Through their joint efforts, Shred-it and Tony Hawk aim to create a safer world by safeguarding personal information.
About Shred-it:
Shred-it, a Stericycle solution, is a global leader in information security services. Their comprehensive offerings include document shredding and recycling, hard drive destruction, and workplace privacy policies. With a commitment to safety, responsibility, and sustainability, Shred-it is dedicated to shaping a healthier and safer world for everyone.
About Tony Hawk Inc.:
Tony Hawk is a legendary professional skateboarder with a global brand encompassing various industries, including apparel, toys, events, endorsements, and social media. The Skatepark Project, Hawk’s foundation, provides funding for public skateparks in underserved communities worldwide. Despite his iconic status, Hawk remains actively involved in skateboarding and continues to inspire millions of fans globally.
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