Juniper Research Reveals its Top 10 Telco Trends for 2024, Amidst Major Technological and Business Shakeups
Juniper Research, a leading provider of market intelligence and advisory services to the global telecommunications sector, has released its latest whitepaper outlining the top 10 trends set to revolutionize the telecommunications landscape in 2024. The telecom market is on the cusp of significant disruption, driven by emerging technologies such as generative AI and seismic industry shifts like Apple’s recent adoption of the RCS messaging standard.
According to the whitepaper, here are the 10 trends that will shape the telco industry in 2024:
1. Satellite Launches to Accelerate in 2024, Integrating Terrestrial & Non-terrestrial Cellular Networks
2. Greater Usage of Open APIs in Telecoms, Driven by Rising SMS Pricing & Fraud
3. Generative AI to Revolutionise Conversational AI by Automating Personalised Marketing Campaigns
4. iSIM-capable Devices to Proliferate in 2024, Driving Global eSIM Adoption
5. EU’s DMA Forces OTT Channels to Develop Cross-platform Capabilities, with Apple Supporting RCS in Response
6. 5G Data Roaming Traffic to Necessitate Acceleration of BCE 2.0 Protocol Adoption
7. Sustainable Initiatives to Be Prioritised to Reduce the Impact of Telco Supply Chains
8. Large Language Models to Lower Entry Barrier for Voicebot Implementation
9. 5G Advanced Networks to Enable New Mobility & XR Markets
10. Network-wide AI Implementation to Increase Efficiency of Functions, as 6G Approaches
The telecom industry has experienced rapid digital innovation in the past decade, driven by technological advancements that improve the efficiency of launching new services. As a result, operators are expected to take advantage of this efficiency and make strategic moves to position themselves amidst the upcoming technological and business shakeups.
Sam Barker, Juniper Research’s VP of Telecoms Market Research, commented, Over the coming year, we expect operators to capitalize on this efficiency and make bold moves to better position themselves amidst the major technological and business shakeups on the horizon.
These trends were compiled by Juniper Research’s team of telecom markets analysts, who utilized their industry expertise and cross-referenced it with data from the online platform harvest, consisting of 1.8 million telco market statistics. Through this comprehensive approach, industry stakeholders can navigate the ever-evolving telecommunications landscape and gain a competitive edge.
As the telecommunications industry braces for disruption, it is crucial for stakeholders to stay informed and adapt their strategies accordingly. Juniper Research’s whitepaper provides valuable insights into the key trends that will reshape the telco market in 2024 and beyond.
To access the full whitepaper and delve into the intricate details of these trends, interested parties can download it for free from Juniper Research’s website. With the telco landscape rapidly evolving, staying ahead of the curve is essential for all players in the industry.
In conclusion, the telecommunications industry is poised for major transformation in 2024, driven by emerging technologies and significant business shifts. By embracing these trends and leveraging innovative strategies, telco operators can position themselves for success in the dynamic landscape of the future.
