Snipes, the popular streetwear retailer, is making a significant impact this back-to-school season with an empowering new initiative. In an effort to support students’ educational journeys and foster a sense of community, Snipes will be generously donating over 10,000 back-to-school kits to alleviate the financial burden faced by many families when purchasing school supplies. These kits will be available at Snipes retail locations in several states including Louisiana, Virginia, Massachusetts, Illinois, South Carolina, and North Carolina.
Paula Barbosa, Snipes’ vice president of marketing, expressed the importance of empowering students through education. She stated, With our Back to School initiative, we’re not just providing supplies; we’re fueling dreams, breaking barriers, and giving students the tools to create their own paths to success. The communities we serve are our inspiration, and together, we’re shaping a future filled with boundless possibilities.
But Snipes’ commitment to supporting students doesn’t stop there. The brand will also be donating over 1,000 back-to-school kits along with backpacks at events organized by its six community partners. These events will take place in Baton Rouge, Louisiana; Charlotte, North Carolina; and Cicero, Illinois, among other locations, and aim to foster a sense of community among youth in need.
To further cultivate a positive atmosphere for the students they work with, Snipes will host back-to-school events in various cities, including Hamden, Miami, and Philadelphia. These events will be filled with engaging activities, food trucks, music, and the opportunity to win gift cards as a way to spread positivity and support the students’ educational journeys.
Not stopping at back-to-school efforts alone, Snipes will continue to collaborate with multiple community organizations throughout the school year to help support students’ education. In Philadelphia, for instance, the brand is partnering with Joyful Readers to provide reading support and tutoring to 125 children in grades K-3. Additionally, Snipes is expanding its efforts to Atlanta, where it has worked with organizations such as STE(A)M Truck to establish the Young Genius Innovation Lab. This program allows middle and high school students to explore streetwear upcycling, sustainable clothing designs, marketing, video design, and networking opportunities with professionals from Clark Atlanta University and the Savannah College of Art and Design (SCAD).
Snipes’ commitment to empowering students and supporting their education is truly commendable. Through their generous donations of back-to-school kits, as well as their engagement with community organizations and events, Snipes is making a tangible difference in the lives of students across various states. By providing them with the necessary tools and opportunities, Snipes is inspiring these young individuals to dream big, overcome obstacles, and create their own paths to success.
