Netflix Expands its Entertainment Empire with New Gaming App
Streaming giant Netflix is making its mark in the world of gaming with the launch of a new app. The company, known for revolutionizing the way we watch movies and TV shows, first hinted at its gaming aspirations in November 2021. Now, the app has been released on the App Store for iOS users, signaling the company’s official venture into gaming.
Excitement has been building around the release, but Netflix has remained tight-lipped about specific details regarding the games or when they will be available on our TV screens. Currently, the app description simply states, Coming soon to Netflix. However, it is expected that a total of 40 games will be launched this year, with an additional 70 games in development in collaboration with partners.
What sets Netflix’s gaming app apart is its innovative approach. Unlike traditional gaming consoles, the app, called the Netflix Game Controller, allows users to play games directly on their TVs by pairing their mobile phones as controllers. This eliminates the need for expensive gaming consoles and offers a convenient and cost-effective gaming experience.
The Netflix Game Controller app features four brightly colored buttons, similar to those found on popular gaming consoles like PlayStation and Xbox. Additionally, it includes a movable direction toggle and a menu button at the top, providing users with a familiar gaming interface.
Netflix’s vice president of gaming clarified that the app is not meant to compete with established gaming consoles like PlayStation or Xbox but rather complement them. He stated, It’s a value add. We’re not asking you to subscribe as a console replacement. The goal is to create a natural and accessible way for users to enjoy gaming wherever they are.
In addition to their own in-house productions, Netflix is collaborating with various franchises to offer a diverse range of games to its customers at no extra cost. One such collaboration will bring the popular Ustwo Monument Valley franchise to the Netflix gaming app.
For now, the app is available exclusively for Apple devices running iOS 15 or later. Android users will have to wait a bit longer before they can join in on the gaming fun.
Netflix’s foray into the gaming world reflects the company’s commitment to continuous innovation and expansion. With their vast streaming library and now gaming offerings, Netflix aims to provide its subscribers with a comprehensive entertainment experience. While specific game details are still under wraps, gaming enthusiasts can look forward to an exciting lineup of games coming soon to the Netflix app.
In conclusion, Netflix is branching out and making its mark in the gaming industry with the launch of a new app. With innovative features and a promise of exciting games, Netflix’s expansion into gaming is sure to captivate users and provide them with a new way to enjoy their favorite content.
