MMI, a leading data intelligence and market insight provider for the mortgage and real estate industries, has announced the promotion of Brian McKray to the position of Vice President of Product. This move underscores MMI’s commitment to developing customer-driven tools that enhance user experiences.
McKray, who joined MMI in March of this year as the director of product, played a key role in the creation and implementation of MMI’s user insights tool and custom dashboard hub. These innovative solutions have paved the way for his well-deserved promotion. Leveraging customer insights, MMI is actively working on improving its in-app onboarding and support tools, focusing on the specific needs of its users.
The appointment of McKray as Vice President of Product signals MMI’s evolution from a sales-driven to a customer-driven approach. By restructuring its operations and placing greater emphasis on customer needs, MMI aims to develop better tools and services for individual customers and teams alike. McKray highlights the value of the user insights tool in driving these improvements and tailoring individual products to meet specific customer requirements.
In addition to his role in integrating the MMI Data Center and Bonzo post-acquisition, McKray spearheaded the development of two new products aimed at enhancing customer experiences. The first, Property Intelligence, is a homeowner-focused tool that empowers loan officers (LOs) to provide ongoing value to their clients. The second, IN.box, is a suite of intelligent notifications for LOs that cover various aspects such as listing alerts and credit inquiry alerts, creating new opportunities for outreach and fostering lasting borrower relationships.
Ben Teerlink, Founder and CEO of MMI, asserts that the company’s focus has always been on creating the strongest and most effective tool possible. With MMI now established, the company is refining its offerings to cater to individual users and capitalize on its customizable capabilities.
MMI’s flagship product, MMI, provides actionable intelligence for lenders, real estate agents, brokerages, title companies, and other professionals in the real estate industry. With over 450 enterprise customers, including 20 of the top 25 lenders in the country, MMI has solidified its position as the go-to platform for data intelligence and market insights in the mortgage and real estate sectors.
For more information about MMI and its products, visit their website at https://mmi.io or contact sales@mmi.io.
