Cybercriminals are taking advantage of AI tools like ChatGPT to deceive unwary shoppers, raising concerns among cybersecurity experts. These scammers use ChatGPT, a generative AI chatbot capable of mimicking human speech and performing various tasks, to craft sophisticated messages that make it challenging for consumers to differentiate between genuine deals and scams.
One of the advantages of using AI tools is that criminals can now target victims in their native languages, making their attempts more effective. Furthermore, scammers can easily replicate their attacks by using ChatGPT to generate multiple variations of a previously successful campaign.
Syniverse, a telecom company, employs similar AI tools to combat and detect various scams, from criminals pretending to be logistics companies and sending fake shipping messages to those selling counterfeit goods. According to experts, logistic supply scams are prevalent during the holiday season. Scammers impersonate reputable shippers like UPS and the U.S. Postal Service, sending messages claiming that consumers have packages delayed and requesting personal information in return.
Consumers can spot these scams by looking out for spelling errors and mismatched URLs. They should also be cautious when encountering urgent messages that demand immediate attention, as scammers often use this tactic to create a sense of urgency and manipulate victims.
In addition to logistics scams, criminals create fraudulent ads on social media, featuring images of popular products from legitimate brands. These ads offer unbelievable deals and target consumers’ fear of missing out (FOMO), pushing them to make hurried purchases on fake websites.
To protect themselves, experts advise shoppers to buy directly from the source rather than third-party sellers. This helps ensure the authenticity and quality of the products being purchased.
As cybercriminals become more sophisticated with the use of AI tools like ChatGPT, it is crucial for consumers to stay vigilant and be aware of the signs of scams. By being cautious, verifying the legitimacy of deals before making purchases, and reporting suspected fraudulent activities, shoppers can protect themselves from falling victim to these AI-powered scams.
