Japanese firm ICMG Partners has entered into a partnership with NirogStreet Pte to bring healthcare and personal care products from Japan to India. NirogStreet, which is the first and largest Ayurveda online platform in India, will use its extensive network of pharmaceutical companies, Ayurvedic doctors, clinics and consumers in the country to increase the availability of the products. ICMG, which invests in the next unicorn companies in India and Southeast Asia, aims to launch high-quality Japanese products on e-commerce platforms of Indian start-ups in the hope of attracting more customers to the platform.
ICMG and NirogStreet Bring New Japanese Healthcare and Personal Care Products to India
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