Earlier this week, Google CEO Sundar Pichai revealed the company’s ambitious goals for 2024. In a company-wide memo, Pichai outlined seven key objectives that Google plans to focus on over the next four years. These goals encompass artificial intelligence (AI), the development of helpful personal computing platforms and devices, building trusted products and platforms, driving efficiency within the company, and simplifying execution processes.
At the top of Google’s priority list is AI, with the upcoming launch of Gemini Ultra and plans for future versions of Gemini. The company aims to add generative AI features that cater to user preferences, such as Duet AI. On the consumer side, Google intends to build the most helpful personal computing platforms and devices, potentially involving Android and Chrome. Additionally, Google has hinted at a new platform, Android XR, set to make its debut this year.
Building products and platforms that inspire trust is another important objective for Google. While Google Cloud was the only brand explicitly mentioned in the memo, it underscores Google’s commitment to compete with industry giants like Amazon and Microsoft in the enterprise space. Furthermore, Google is exploring the possibility of offering Duet AI as a standalone subscription for consumers using Drive, Docs, Sheets, and other Google Workspace applications.
Internally, Google aims to streamline operations and boost efficiency. The memo emphasized the need to simplify execution and increase velocity in certain areas. The company hopes that this leaner approach will eliminate unnecessary bureaucracy and enable faster delivery of products and features.
While Google’s outlined goals are ambitious, their execution and effectiveness remain to be seen. Success will be measured by the extent to which Google can simplify processes, drive efficiency, and ultimately meet user expectations. With these objectives in mind, Google aims to solidify its position as a leader in AI, personal computing platforms, and trusted products and platforms.
As Google sets its sights on the future, it is clear that the company is prioritizing the needs and preferences of its users. By investing in AI, developing helpful personal computing platforms and devices, and building trusted products, Google aims to continue providing innovative solutions to a global audience. The coming years will reveal whether Google can deliver on its ambitious goals and maintain its position as a tech industry frontrunner.
