Fast Twitch is set to energize NFL fans this season with a range of exciting marketing initiatives, including swag, prizes, and exclusive sideline access. This Chicago-based energy drink, which launched just a year ago, is seizing the opportunity to reach mass audiences during football season, particularly as scripted television faces disruption due to the writers’ strike.
Fast Twitch is making its neon green branding come alive with the introduction of Fast Twitch towels on the sidelines of NFL teams. This clever strategy allows the brand’s visibility to soar as athletes on the field use these towels during games. Not stopping there, Fast Twitch has also partnered with NFL RedZone to integrate its branding and engage diehard fans in a unique way.
To further captivate fans, Fast Twitch has introduced an exciting in-store retail program called Start Fast Win Big. This program offers fans the chance to win incredible Fast Twitch swag and prizes from their favorite NFL teams. As part of this initiative, four lucky winners will receive tickets to three exciting NFL regular season games. In addition, Fast Twitch has joined forces with DraftKings to bring fans an exhilarating contest where they can draft a Week 1 fantasy lineup with a grand prize of $20,000. With such enticing offers, it’s no wonder that fans are eagerly jumping on board.
Highlighting its appeal to sports enthusiasts, Fast Twitch is proud to count San Francisco 49ers tight end George Kittle among its endorsers. Kittle’s endorsement adds credibility to the brand and showcases its commitment to excellence within the realm of professional football.
As Fast Twitch taps into the excitement surrounding the NFL, it is creatively leveraging marketing opportunities that will undoubtedly enhance its brand recognition and engagement with fans. By capitalizing on the immense popularity of the sport, Fast Twitch is steadily carving out a niche for itself in the energy drink market. With its vibrant neon green branding making a splash on NFL sidelines, the brand is sure to capture the attention of avid fans across the country. Through its Start Fast Win Big program and collaboration with DraftKings, Fast Twitch is not only fueling game-day experiences but also granting fans the chance to win exciting prizes and live out their NFL dreams.
The synergy between Fast Twitch and the NFL is palpable, and it’s a winning combination that benefits both the brand and football enthusiasts. As the NFL season kicks into high gear, fans can look forward to a thrilling partnership that will undoubtedly add an extra jolt of excitement to their game-day experience. Fast Twitch’s commitment to innovation and its strategic marketing initiatives have solidified its place as a force to be reckoned with in the sports beverage industry. So grab your Fast Twitch towel, join the fantasy contest, and get ready to kick off the NFL season in style!
