The latest motorsporting discipline, E1, is set to kick off this weekend with an all-electric racing series that takes place on water instead of tracks. E1, created by the makers of Formula E and Extreme E, features a knockout competition format where racers compete in multiple races to determine the winners. The CEO of E1, Rodi Basso, describes it as a new sports platform that combines technology, innovation, and sustainability to create a new form of entertainment. The series has garnered attention due to its celebrity owners, including cricketer Virat Kohli, Super Bowl champion Tom Brady, and tennis star Rafael Nadal. With the backing of the Public Investment Fund, the inaugural season of E1 will commence in Jeddah, Saudi Arabia, followed by races in Venice, Malaga, Geneva, Monaco, Rotterdam, and the season finale in Hong Kong. E1 aims to revolutionize the world of motorsport by showcasing the potential of electric racing on water, and with its star-studded ownership and exclusive racing license, the sport aims to establish itself as a success in the realm of entertainment and business.
E1: All-Electric Boat Racing Series Launches with Celebrities and Global Locations, Saudi Arabia
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