Copa di Vino Premium Wine Now Available at Circle K in Alabama and Florida
In a significant development, Circle K, the renowned convenience store retailing giant, has partnered with Splash Beverage Group, Inc. to feature the premium wine brand Copa di Vino in over 130 locations across Alabama and Florida. This exciting collaboration will introduce four varietals of Splash’s single serve wine to customers in these states, with sales expected to commence in October.
Circle K, which was established in El Paso, Texas in 1951, has evolved into a billion-dollar enterprise. Following its acquisition by Canadian-based Alimentation Couche-Tard in 2003, the convenience store brand expanded its reach and gained global recognition for its commitment to quality products and exceptional customer service.
Robert Nistico, Chairman and CEO of Splash Beverage Group, expressed his satisfaction with this significant authorization. He credited the company’s distribution network, built to cater to national chains, and highlighted the combined efforts of the Splash team and its valued distribution partner Gulf Distributing in securing this opportunity with Circle K. Nistico emphasized that increased product visibility in front of a larger consumer base would translate into higher revenue. He also expressed his intentions to leverage this success and expand the visibility of their brand across Circle K’s other divisions, building on their achievements on the West Coast.
This new collaboration holds great promise for both Splash Beverage Group and Circle K. The partnership will grant Circle K customers access to Copa di Vino’s premium single serve wines, allowing them to enjoy a delightful and convenient wine experience. Meanwhile, Splash Beverage Group will benefit from the widespread exposure and enhanced brand recognition that Circle K’s extensive network offers.
With this exciting venture, Splash Beverage Group reinforces its reputation as a leading player in the beverage industry. By consistently delivering high-quality products, the company has cultivated a loyal customer base and established itself as a prominent brand. As Splash Beverage Group continues to expand its market presence, partnerships with industry giants like Circle K will undoubtedly play a pivotal role in their long-term success.
As Circle K continues to cater to customers’ needs by offering quality and convenience, its collaboration with Splash Beverage Group is an excellent addition to their product lineup. This partnership marks another step toward Circle K’s goal of providing diverse and premium selections to its valued customers.
The availability of Copa di Vino in over 130 Circle K locations in Alabama and Florida is anticipated to be well-received by wine enthusiasts and convenience store customers alike. This collaboration not only enhances the choices available to consumers but also highlights the ongoing commitment of both companies to meeting customer demands with top-notch offerings.
In conclusion, the partnership between Circle K and Splash Beverage Group to feature Copa di Vino premium wines in Alabama and Florida signifies an exciting new chapter for both companies. With an extensive presence and a track record of excellence, Circle K is the perfect platform for introducing high-quality single serve wines to a larger customer base. This collaboration underscores Splash Beverage Group’s commitment to expanding its footprint in the beverage industry, and it is sure to delight wine connoisseurs and convenience store customers across Alabama and Florida.
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