Bollywood star Arjun Kapoor has launched India’s first-ever franchise-based CEAT Indian Supercross Racing League (ISRL). The competition, set to begin in October 2023, will take place in iconic venues such as Jawaharlal Nehru Stadium and locations in cities such as Mumbai, Pune, and Ahmedabad. Among the partners and sponsors for the event are CEAT and Toyota Hilux, whose investment in the league reflects their shared interest in innovation and pushing boundaries. The aim of the ISRL is to excite and engage motorsports fans throughout India, with performances featuring daring maneuvers, high-speed action, and showcases of talent from enthusiasts and international riders alike. The event, supported by FMSCI and prestigious automotive brands, is expected to positively influence India’s automakers, including those who present innovative technologies, by creating an opportunity to showcase futuristic products.
Arjun Kapoor Launches India’s First Franchise-Based Supercross Racing League.
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