Apple’s highly anticipated iPhone 15 series is set to enter mass production in August, according to media reports. The tech giant is reportedly planning to produce around 84 million units for the second half of 2023, marking a 12% increase from last year’s iPhone 14 builds. This surge in production indicates that Apple is expecting strong demand for its upcoming flagship smartphones.
Renowned Apple analyst Jeff Pu suggests that the iPhone 15 Pro Max is likely to be priced higher than its predecessor, starting at $1,099. While previous Pro and Pro Max models were identical aside from screen and battery size differences, this year’s lineup will see a change. Pu reveals that the new periscope zoom lens will be exclusive to the iPhone 15 Pro Max, giving it the most advanced camera system. This lens will offer an unprecedented optical zoom of about 6x, a significant upgrade from the current 3x zoom capabilities.
Additionally, the camera sensors on the Pro and Pro Max models will be upgraded to incorporate new 3-stacked sensors, potentially leading to improved image quality across the Pro line. Pu’s report also mentions Apple’s plans to use a new metalens technology for the proximity sensor in the upcoming iPhone 16. This technology has the potential to significantly reduce the size of the Face ID sensor hardware in future generations.
In terms of design, leaked images of a protective case for the iPhone 15 Pro Max reveal that the device will feature slim bezels, promising a sleek and modern appearance. Apple seems to be striving for cutting-edge aesthetics with its upcoming flagship smartphone.
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