Recycled paper bags made from fallen leaves, an AI-based kit to guide the blind, and personalized perfumes. These are just a few of the startups Israel’s Business Delegation led by Calcalist and Bank Hapoalim were exposed to at the VivaTech exhibition in Paris this week. VivaTech is a kind of French answer to CES, the giant electronics exhibition in Las Vegas, where thousands of visitors come to see the hottest new items in tech every year. The path to competing head-to-head with the American giant is still long, but thanks to the connections and influence of Maurice Lévy – who led advertising giant Publicis for decades and founded VivaTech in 2016 with the encouragement of the French government – the exhibition has attracted all the right names.
Israeli Delegation at VivaTech Discovers Innovative Startups in Paris
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