In a surprising turn of events, OnePlus has admitted to mistakenly advertising the UFS 4.0 storage specification for its OnePlus 12R 256GB variant, leading to a wave of dissatisfaction among users who noticed lower than expected read and write speeds. This admission comes amidst growing concerns over the device’s performance, particularly from tech-savvy users expecting the lightning-fast data transfer rates that UFS 4.0 technology promises.
Kinder Liu, the President and COO of OnePlus, took to the OnePlus community app to issue an official apology, acknowledging the oversight and outlining the company’s commitment to rectifying the situation. In an unprecedented move, Liu announced a full refund offer for customers who purchased the 256GB variant, with the window for this offer closing on March 16.
The heart of the issue lies in the technical discrepancy between UFS 3.1 and UFS 4.0 storage technologies. UFS 4.0 is renowned for its superior read and write speeds, significantly enhancing device performance and efficiency. In contrast, UFS 3.1, while still fast, does not offer the same level of performance. OnePlus had initially claimed that the OnePlus 12R would feature the advanced UFS 4.0, setting high expectations for its data handling capabilities.
Despite the storage snafu, the OnePlus 12R remains a powerhouse in its own right. Sporting a Snapdragon 8 Gen 2 processor, a 6.78-inch LTPO4 AMOLED display with a 120Hz refresh rate, and a robust 5500mAh battery supporting 100W SUPERVOOC charging, the phone is a significant contender in the premium smartphone segment. The device also boasts a 50MP main camera alongside an ultra-wide and macro lens, not to mention IP64 dust and water resistance.
OnePlus’s swift response to the controversy highlights the company’s customer-centric approach. By offering refunds, OnePlus not only acknowledges the mistake but also takes a tangible step towards rebuilding trust with its user base. As OnePlus works to rectify the situation, customers can take solace in the fact that their voices have been heard and that actions are being taken to ensure their satisfaction.