MagicCube Partners with Shift4 to Offer i-Accept Tap-to-Pay Solution for US Merchants

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Following a strategic partnership, MagicCube has joined forces with Shift4 to offer an Android Tap-to-Pay solution. As part of the collaboration, Shift4 has selected MagicCube’s i-Accept as its preferred softPOS (Software Point of Sale) Tap-to-Pay solution. This innovative technology allows any Android smartphone or tablet to function as a Payment Card Industry (PCI) compliant payment device, accepting secure contactless payments through Tap-to-Pay, with or without a PIN.

MagicCube made the exciting announcement at NRF’s Retail Big Show, highlighting the partnership’s potential to benefit merchants across the United States. Sam Shawki, CEO, and cofounder of MagicCube, expressed enthusiasm about being chosen as Shift4’s preferred softPOS provider. Shawki emphasized the capability of i-Accept to simplify the checkout process, making it accessible beyond the traditional cashier’s desk. The solution caters to merchants of all sizes, accommodating both those with basic requirements and those with more complex backend operations and compliance needs.

i-Accept empowers merchants by enabling them to accept contactless transactions using various payment methods, including payment cards and popular mobile wallets like Apple Pay, Google Pay, and Samsung Pay. It also adapts to local card schemes, ensuring compatibility across different regions. Notably, i-Accept provides a seamless experience for consumers by facilitating secure PIN capture on the device screen, eliminating the need for PIN entry device key shuffling or scrambling.

Highlighting Shift4’s commitment to empowering merchants with innovative solutions, Michael Isaacman, Chief Commercial Officer at Shift4, expressed enthusiasm about i-Accept’s ability to enhance retail businesses of all types and sizes. The solution’s unmatched flexibility and convenience make it an ideal choice for enterprises seeking advanced, yet accessible, payment acceptance options.

Merchants in Shift4’s vast network can expect Tap-to-Pay acceptance powered by i-Accept to become available early this year. To learn more about the partnership or the i-Accept solution, visitors can visit www.i-accept.com or head to the Shift4 booth at NRF’s Retail Big Show, taking place in New York City from January 14-16.

MagicCube, a pioneer in the Software Defined Trust (SDT) category, offers a virtual Trusted Execution Environment (vTEE) platform that facilitates secure, large-scale deployment and management of Internet of Things (IoT) and mobile solutions for consumers. The company made history as the recipient of the first software-based Trusted Execution Environment recognition from EMVCo, a global consortium that promotes worldwide interoperability and acceptance of secure payment transactions. MagicCube’s achievements have garnered recognition from Network World, earning the title of one of the 10 Hot IoT Startups to Watch. Additionally, Gartner acknowledged MagicCube as a Cool Vendor in Security and Risk Management. Notably, MagicCube is the only startup represented on the board of the PCI Security Standards Council. Investors in MagicCube include prominent names like Mosaik Partners, Shift4, Bold Capital, Epic Ventures, ID Tech, Sony Innovation Fund, and Visa.

Shift4, a leader in commerce-enabling technology, simplifies complex payments ecosystems globally. The company’s robust technology powers billions of transactions every year for hundreds of thousands of businesses operating across various industries.

This strategic partnership between MagicCube and Shift4 represents a significant step forward in offering seamless, secure, and flexible contactless payment solutions to merchants in the United States. With the i-Accept solution, businesses can adapt to the evolving payment landscape and provide a more convenient and streamlined payment experience for their customers.

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Shreya Gupta
Shreya Gupta
Shreya Gupta is an insightful author at The Reportify who dives into the realm of business. With a keen understanding of industry trends, market developments, and entrepreneurship, Shreya brings you the latest news and analysis in the Business She can be reached at shreya@thereportify.com for any inquiries or further information.

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