Major League Pickleball (MLP) has announced a game-changing alliance with The Botanist Islay Dry Gin, marking the league’s first Official Gin Partnership. This exciting new multi-year agreement brings together The Botanist, a top high-end gin, and Major League Pickleball, the leading professional team pickleball league.
The partnership will see The Botanist’s brand featured in various ways at upcoming MLP events, including brand activations, sampling, and courtside cocktails. Attendees can look forward to enjoying The Botanist’s delicate, balanced, and complex flavor while watching the action-packed matches of Major League Pickleball.
MLP’s Chief Operating Officer, Bruce Popko, expressed his excitement about the partnership, stating that adding strong partners like The Botanist helps to build MLP’s presence in the professional sports landscape. On the other hand, Nicolas Beckers, CEO & President of Rémy Cointreau Americas, the parent company of The Botanist, shared his enthusiasm for introducing the unique spirit of The Botanist to the MLP community and inviting them to try their remarkable gin.
The Botanist’s partnership with MLP is part of the brand’s dedication to pickleball, as it also collaborates with the racquet sports community Break the Love. The Botanist was created by the dedicated craftspeople at Bruichladdich Distillery Company Ltd. with a mission to be change-makers in the spirits industry. This Islay Dry Gin goes beyond the boundaries and expectations of traditional gin, offering a complex and balanced flavor that represents the Scottish island where it is crafted.
Major League Pickleball is the premier team-based professional pickleball league in the United States. With nearly 100 of the best athletes in the sport spread across 24 teams, MLP is dedicated to growing the role of pickleball in society and impacting all aspects of its business. The league features a unique coed format, iconic team owners, an innovative draft system, easy-to-understand scoring, and the largest prize money payouts in professional pickleball.
The Botanist Islay Dry Gin, founded in 2010, is distilled and hand-crafted at Bruichladdich Distillery on the remote Scottish island of Islay. As the first and only Islay Dry Gin, it embodies the heart and soul of this wild island. The Botanist is committed to using business as a force for good, putting people and the planet in line with profit. It is distilled with a unique combination of 22 wild Islay botanicals that are hand-foraged locally and sustainably. The result is a smooth yet complex gin that truly speaks of Islay.
This partnership between Major League Pickleball and The Botanist represents a significant step forward for both the sport and the gin industry. As pickleball continues to gain popularity, this collaboration will introduce fans to the exquisite taste of The Botanist and enhance their experience at MLP events. With their shared commitment to excellence and innovation, Major League Pickleball and The Botanist are poised to make a lasting impact in their respective fields.
